It is very common that a genre can disappear or getting significant revisions in its elements when the culture supporting it is no longer dominant. The genre convention also refers to culture and social contexts surrounding the movies. These references are useful for both filmmakers and audience to provide a pool of cinematic elements that they can work on as points of departure for film consumption, as well as for promotional purposes, so both sides know what to expect from a film. Film professor Barry Keith Grant explains that genre classify commercial feature films that “tell familiar stories with familiar characters in familiar situations”. Genre is a reference tool for filmmakers and audiences alike.
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